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Special Reports
Lead Generation
New Greeting Cards Available From LoanFuel.com
CONCORD, CA-Looking for that right card to send to a current or past client? LoanFuel.com
here has introduced a new series of mortgage-specific greeting cards designed to strengthen existing and potential
loan originator to client relationships, the company said.
Company founder and chief visionary Delbert Laird said, "We've filled in
some holes in our greeting card product line now 26 styles strong. These new cards allow us to provide tighter
focus on specific relationship-building opportunities."
The six newest greeting cards cover the following events:
- Re-affirming that your client made a good choice in selecting you to be their
loan officer.
- Notifying the customer that their loan is being processed and you anticipate
no difficulties or problems.
- Thanking your client for giving you the opportunity to help them save money.
- An invitation to play golf to be sent to friends, co-workers and others in your
sphere of influence.
- Brand-building and relationship-building: defining what success means to you.
- Brand-building and relationship-building: introducing yourself to potential new
business associates.
The new cards are available in packs of 10 of the same style card for $12.99 per
pack.
Mr. Laird declared, "We want to see a fundamental shift where loan officers
are thought of as most trusted advisors and lenders for life. We believe that these greeting cards meet those needs."
For example, one card in the new series features on its cover a piggy bank with
a $20 bill stuffed in the opening. The caption reads, "It's good to be the pig."
The inside says, "Saving you money isn't a job, it's an obsession. If you
know anyone that can benefit from my mortgage expertise, please don't hesitate to call."
A second card is titled "Success." The cover message says, "Measured
not by the goals I achieve, but the lives I enrich."
When it's opened, the reader sees, "Thank you for allowing me to be a small
part of your life."
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